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    Product Description

    In this Quick Take, you will learn what to do when you’re facing a potential deal-breaker objection, why traditional approaches to handling objections can backfire in these situations, and what happens in buyers’ minds when you ask them to defer judgment.

    This product includes

    This product includes a Micro-Training Video, Quiz, Discussion Guide, & Summary Sheet
    Micro-Training Video

    Learn a single behavior-changing insight in just 5- to 7-minutes.

    Quiz (& Quiz Answer Guide)

    Prove that the learner(s) understand the concept and increase knowledge retention.

    Discussion Guide

    Facilitate a discussion, connecting the concept to your unique challenges.

    Summary Sheet

    Revisit the concept as follow-up or in the moment-of-need.

    How do you use this?

    To kick start Micro-Meetings

    Micro-training makes it easy for managers to facilitate meetings where teams develop shared vocabulary and benefit from peer learning.

    To kick start one-on-one coaching

    Micro-training is extremely tactical and it’s a great tool to help managers frame very specific, skill-based coaching interactions.

    As self-directed learning

    Micro-videos are a solution to a specific skill challenge. For example: “How to handle an employee who has a bad attitude,” or “How to handle a price objection.” You have a question. You find the right micro-video. You watch it on your own. You deploy the skill on the job.